Morgan Friberg - Thesis Driven

Los Angeles, 2036

A city built around cars and entertainment could be remade over the next decade by forces now transforming both

Daniel Kronovet Sep 24, 2026

Affordable Housing

When Housing Disappears Because It’s Too Cheap

In struggling urban markets, the path to preserving affordable apartments may begin with creating more expensive ones

Robby Mulcahy Sep 22, 2026

Real Estate Investment

When Will Spec Office Get Built Again?

Office demand is recovering, but speculative development in most markets remains stubbornly out of reach

Brad Hargreaves Sep 17, 2026

Morgan is VP of Marketing at Shovels, the AI-powered intelligence layer for the built world, turning permit data from 1,800+ U.S. jurisdictions into Shovel-ready intelligence for real estate, energy, insurance, and construction tech.

1 article

Zoning & Land Use / Housing & Urban Policy

What's Happening in Local Land Use | Q1 2026

Tracking the past three months of notable land use and zoning decisions with Shovels Decisions

Brad Hargreaves, Morgan Friberg May 5, 2026